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The Rise of the Influencer in the 59Fifty Hat Community: A New Era of Customization and Controversy
The rise of the creator (and influencer) in the 59Fifty community has both elevated and complicated the scene. These trendsetters have crafted narratives suggesting that their designs are the ultimate, the best of the best in custom caps, and they're using this angle as a competitive edge and a way to gain clout online.